What is Brand Heritage? Elements that make up Brand Heritage
In the context of increasingly fierce competition, Brand Heritage has become an important factor to help businesses affirm their position and build trust with customers....
Tag : Coca-Cola
What is the AIDA Model in Marketing? How to Apply It Most Effectively
What is the AIDA model in Marketing? How to apply it? The AIDA model is being widely applied in most Marketing strategies . Because AIDA represents almost...
How has Coca-Cola cleverly applied AI in product flavor development and communication strategy?
When it comes to Coca-Cola, many people immediately think of explosive Advertising campaigns and brilliant Brand images. However, few people know that this beverage giant...
Building UGC Communities: 10 Ways Big Brand Did It
Discover 10 effective strategies to build UGC (User-Generated Content) communities from big brands like Netflix, CocaCola,… Identify Community Goals and Values Target: Create a platform...
Coca-Cola x Oreo will be Teaming Up for a Limited Edition Campaign
Confirming some previously leaked rumors, global brands Oreo and Coca-Cola have teamed up to launch two exclusive limited edition products inspired by each other: Limited...
Fanta Haunted Apple x Beetlejuice Beetlejuice
Recently, the soft drink Brand from Coca Cola announced a new global cooperation strategy with Warner Bros. The campaign was carried out around the launch...