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Responding to customer feedback about frozen gyoza sticking to the pan when frying, Ajinomoto launched a half-year-long “Frying Pan Challenge” campaign to launch a new
Coca-Cola x Oreo will be Teaming Up for a Limited Edition Campaign
Confirming some previously leaked rumors, global brands Oreo and Coca-Cola have teamed up to launch two exclusive limited edition products inspired by each other: Limited
Small Businesses Win Big in the Branding Game
During the Parade of Athletes, at every event venue, and at every media opportunity, athletes typically wear apparel branded by their country’s sponsor. Unless, of
Understanding Brand Identity: What It Is and What It Includes
A System Brand Identity, The right approach not only shapes a business’s image but also creates a strong, recognizable experience and connection with customers. It
Fanta Haunted Apple x Beetlejuice Beetlejuice
Recently, the soft drink Brand from Coca Cola announced a new global cooperation strategy with Warner Bros. The campaign was carried out around the launch
How to Enhance Your Brand Presence on Threads
In April 2024, Zuckerberg revealed that Threads had more than 150 million monthly active users, a significant increase from the 130 million users reported in
Lego, Doritos, Volkswagen: The Secret to Success Lies in UGC
User-Generated Content (UGC) is a hotly debated topic: Is UGC really important for Brand development, or is it just content that no one cares about?
79 Effective Call to Action Examples for Your Email Campaigns
In email, a call to action can be the difference between a new visitor landing on your landing page or an email being deleted. With
Don’t Start a Research Project Before Answering These 8 Questions
Original research makes a unique difference in your content marketing program, but not just anyone or any AI tool can do it successfully. Before you