Category : Creative
Tiktok, a short Video platform, has been dominating the world of social networks, constantly developing and changing. To help you seize opportunities and challenges in...
The “Return to Starbucks” strategy revives the tradition of writing names on cups and the ambition to “revive” Starbucks
Starbucks has bought back 200,000 Sharpie pens, the famous American brand, with the aim of restoring the tradition of writing customers’ names on the brand’s...
Lesson from Deepseek AI for Marketers
In the early spring of 2025, when the AI world was gradually being dominated by familiar names such as ChatGPT, Gemini or Claude, DeepSeek suddenly...
AI Video Trends Dominate Social Media in 2025
With the rapid development of artificial intelligence (AI), the future of social media content is being dramatically reshaped. The rise of video AI not only...
5 Classic Cases by Director David Lynch that changed the Way Brands do Advertising
Legendary filmmaker David Lynch has brought his unique cinematic style to advertising, transforming commercial campaigns into emotionally charged works of art. From Calvin Klein to...
FCB Model – Emotional Analysis & Reason for consumers to determine the direction of communication
What is FCB model? The FCB model was created by Richard Vaughn Senior President of FCB Advertising Company (Foote, Cone & Belding) in 1980....
[Camp of Week] Application “purifying” the feng shui phone of McCann Worldgroup Singapore, KFC removes all the door to confirm the 24/7 service
Explore unique creative campaigns from brands like Heinz, KFC, McCann Worldgroup Singapore and Ikea with MarkKnow! 1. Heinz cooperated with music producer Mustard in the...
Design Trends Shaping 2025 from Freepik
Visual design is undergoing a dramatic transformation, where creative ideas blend with technological breakthroughs. Emerging trends such as maximalism, retro-futurism, and transhumanism are not only...
8 AI marketing tools will become a great assistant for Marketers by 2025
With the continuous development of technology, AI (artificial intelligence) has been dramatically changing the way marketers approach customers and deploy campaigns. By 2025, AI marketing...
Fandom Development Trends 2025: Marketers Need to Take Advantage of Niche Fandoms & Creative Content from Fans
In recent years, the explosive growth of fandom culture has opened up new opportunities for marketing. Many brands have successfully leveraged the influence of fandoms...