Category : Definition
The core product is the heart of any business, acting as a solid foundation for all business activities. It is the main product or service...
TikTok Ads 101: A Comprehensive Guide to Growing Your Followers
What are TikTok Ads? TikTok ads are promotional content that businesses and individuals can use to reach a wider audience on the TikTok platform. These...
What is Rebranding? Your A to Z Guide to Successful Rebranding
In today’s ever-evolving market, the term Rebranding often pops up in strategic meetings and marketing discussions. But what does it entail, and why are so...
Understanding Brand Identity: What It Is and What It Includes
A System Brand Identity, The right approach not only shapes a business’s image but also creates a strong, recognizable experience and connection with customers. It...
What is Business Model Canvas? Overview of Business Strategy Formulation Tool
Business Model Canvas: A Comprehensive Guide If you’ve ever dreamed of starting your own business, you’ve probably faced the daunting task of figuring out your...
What is Paid Search? The Importance of Paid Search in Digital Marketing
In the current era of rapid digital development, Digital Marketing has become an indispensable part of business strategy. In this field, “Paid Search” – also...
What is Inbound Customer Service?
You may be familiar with the inbound methodology – the business approach of turning strangers into visitors, leads, customers, and then promoters. It’s about meeting...
What is Machine Learning? How it works and applications of machine learning
What is Machine Learning? This is a question that is becoming familiar in the era of technology 4.0, where artificial intelligence and big data are...
What is Click-Through Rate? How to Improve Click-Through Rate Effectively?
Hey there! Ever wondered why some ads just seem to grab your attention while others fade into the background? The secret sauce might just be...