Walmart changes Brand Identity after 17 years with new blue tone but keeps old font
After nearly 17 years of keeping the same brand identity, Walmart is implementing a comprehensive refresh of its logo, colors, and design elements, inspired by...
Category : Content
Discover the power of content marketing! Our website dives deep into content creation, storytelling, and strategies that resonate with your audience. Explore expert tips, case studies, and actionable insights to elevate your content game. Whether you’re a seasoned marketer or just starting out, our content marketing knowledge hub has something valuable for everyone.
Trends Shaping Digital Content: TOP 6 Best Video Formats for 2025
According to data from Cisco, by 2025, 82% of all consumer internet traffic will be video-based, highlighting the growing importance of video content in the...
Valentine’s Day Insights from TikTok: The Trend of Giving Gifts to Yourself and Family Opens Up New Opportunities
Valentine’s Day is one of the most vibrant holiday seasons on the TikTok platform. Up to 77% of platform users celebrate this holiday and 55%...
Gen Alpha’s beauty trends shape commitments from cosmetic brands
“Sephora Kids” – a concept named after the globally famous Sephora brand, is actually a viral trend on TikTok. However, behind this term is the...
Kapferer’s Brand Identity Prism: Exploring the 6 Elements That Shape Brand Identity
For marketers, the story of conveying Brand Identity is always a difficult problem. How can a brand have its own identity? What elements form brand...
Email Marketing: Still Important in 2025?
In the context of continuous Digital Marketing, the question is whether Email marketing still maintains its important position in the near future, especially by 2025?...
TikTok 2025: Trends Shaping the Future of Short Video Social Media
Tiktok, a short Video platform, has been dominating the world of social networks, constantly developing and changing. To help you seize opportunities and challenges in...
The “Return to Starbucks” strategy revives the tradition of writing names on cups and the ambition to “revive” Starbucks
Starbucks has bought back 200,000 Sharpie pens, the famous American brand, with the aim of restoring the tradition of writing customers’ names on the brand’s...
90 Global Social Media Statistics 2025
Over the past decade, social media has become an important part of modern life. But how much attention do people actually pay to Facebook, Instagram,...
What are Contextual Ads? Things to know about Contextual Ads
Faced with thousands of advertisements being “attacked” every day, consumers’ aversion and wariness towards advertising are increasing day by day. Factors such as creativity, or...