What is a Voucher? 5 Most Popular Types of Vouchers
When you hear the word “voucher”, you may have used it, but do you really know what it is? What is a voucher? yet? This...
Category : Advertising
What is Conversion Rate? Methods to Increase Conversion Rate on Website
Your business builds a website to provide product and service information to customers. With the desire to boost business revenue. However, the number of clicks...
Event Influence on Gen Z: What Motivates 86% of Gen Z to Overspend at Events?
Gen Z is often known as a generation that tends to spend money tightly and is relatively frugal. But in fact, a recent study by...
Heineken, IKEA, KFC, Pizza Hut and a series of creative advertising campaigns
Explore outstanding advertising campaigns from the world’s leading brands with MarkKnow! Heineken “hides” messages at music events around the world to encourage people to put...
What is SFA? Features and Benefits of SFA for Business
In the context of increasingly fierce competition and the need to optimize the sales process, Sales Force Automation SFA is emerging as an indispensable tool...
TOP 10 Creative and Inspiring Christmas Print Ads
Like banners, posters or POSM, Print Ads also act as a traditional and popular marketing tool for stores during the holidays. In this article, let’s...
Learn about what Owned Media is and its role in Advertising and Marketing
We will explore examples of Owned media such as websites, blogs, Social Media pages, and Email marketing, and understand how to use Owned media to...
[Download] Reels Performance Playbook – Guide to optimizing Reels video performance on Facebook and Instagram
With the development of video marketing, especially short videos, Reels are becoming one of the most attractive tools for bringing interaction and traffic to brands...
Surreal’s OOH Campaign Is “For Marketers Only” But It Makes Everyone Curious
Surreal – a UK-based cereal brand has stood out in a fiercely competitive market thanks to its humorous and creative advertising ideas. Recently, Surreal continued...
What is Cost Per Duration (CPD)? How to Calculate, Implement, and Benefit
In the ever-evolving landscape of digital marketing and business strategies, understanding various pricing models is crucial. One such model that has gained significant attention is Cost...